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4. Toward building a new economical model for ecological management
Human activity is mostly driven by economic market principles. Ecological management is not an exception, and is also driven by economical market principles. Many environmental experts argue that effective ecological management must also be driven by economic market principles. For example, the following description is in "Factor 10(4)":
"Because the only arguments accepted today are economic ones. I must come up with an economic reason why nature should not be destroyed," (Professor Manfred Max-Neef, Universidad Bolivariana)
Economic activity by human beings has reached a level at which the limit of the resources cannot be ignored, and that causes serious ecological problems. It is difficult for today's economic activity itself to solve this ecological problem. In order to solve the problem, a new economical model including ecological management, one which can be supported by people, must be created.
The ecological rucksacks and MIPS, as technological measures, are expected to provide an actual starting point in the endeavor to build a new economic model. The service concept in MIPS is also an important concept for changing people's sense of values from owning goods to enjoying service. An interdisciplinary effort involving economists, environmentalists, and other scientists and engineers is needed to develop this model. The resulting economic model may be different from that in use today, but the new model should be promoted and anticipated.
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